May 22, 2023
In the latest podcast episode, Azeem Ahmad, Digital Marketing Lead at ASSA ABLOY Group, discusses the importance of genuine diversity and inclusion in marketing. He highlights the pitfalls of companies treating diversity and inclusion as a one-month-a-year initiative rather than an integral part of their brand...
May 16, 2023
Thiago Gomes is the Product Marketing Lead for EMEA at Meta (Facebook), where he champions diversity - his Shiny New Object. Having moved and worked from South America to the US and now across EMEA, Thiago knows first hand the importance of diversity and inclusion in creating strong teams, understanding customers...
May 8, 2023
This week's guest is a marketing expert in the insurance and finance industries, having racked up experience in house at brands like Comparethemarket.com, William Russell, and now Experian - where she is the Product Marketing & Proposition Lead.
Eka Vankova's Shiny New Object is AI and machine learning in the product...
May 1, 2023
For any brand that's looking to grow awareness and target their audience in a more successful way, using creator commerce is essential. From influencers to online publications, our shopping habits and our consideration are swayed by creators more than ever.
This is why Lucrèce Sicat, Head of Creator Marketing, Europe,...
Apr 17, 2023
How does a marketer that loves data-driven decision making use ChatGPT as her own personal assistant? Will AI take over all writing jobs and how can marketers actually use it for good?
The latest guest on the Shiny New Object Podcast is Madlen Nicolaus, former VP Marketing EMEA at SAP Concur. Listen to Madlen explain...