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Shiny New Object - a Marketing Podcast

Nov 26, 2018

“We are on a mission to make banking cool, unofficially” this quote comes from Tristan Thomas, Marketing Director of Monzo this week on the #ShinyNewObject podcast.

Today Monzo are launching their third round of crowdfunding. To put this in context their first round raised £1M in ninety seconds and their second...

Nov 22, 2018

Marco’s shiny new object is “Marketing in a Screenless World” - and he’s on a mission to draw marketers attention away from visual marketing. He claims that “The marketing world is obsessed with video” and tells us of the seismic changes in the industry that Voice Tech and Audio will bring.

Nov 15, 2018

‘The potential for programmatic is so ripe but it is yet to be fulfilled’ - this quote comes from Gerry D’Angelo - Global Media Director at P&G this week on the #ShinyNewObject podcast. We discuss how the rate of innovation in marketing technology is so fast that the creatives in the industry are slow to keep up....

Nov 7, 2018

“When I take risks they are positive, even if they fail” this quote comes from Seb Bardin the Head of Digital at Sony Mobile Europe - this week on the #ShinyNewObject podcast.

This interview is is a teaser ahead of Seb’s presentation at on the 28th of November. Seb is successful marketer but one...

Nov 2, 2018

“Saying you are “busy” is a humble brag and a mental illness at the same time.” This quote is from my interview with Rosie and Faris Yakob this week on the #ShinyNewObject podcast.

Rosie and Faris run the “nomadic creative consultancy” Genius Steals that “advise creative businesses about their...