Oct 28, 2025
Stop chasing clicks without meaning, says Pepe Gorbea, Global Head of Brands, Agencies & Sustainability Innovation at HP and Co-Founder. of StoryMaking4Good.
Tune in to hear:
• how co-creation turned Nescafé into a double-digit growth story
in Mexico
• why marketers must learn to listen and focus on the
metrics...
Oct 22, 2025
Stop logging numbers without insights, says Ruggable's Insights Manager, Kajal Patel, on the latest episode of the Shiny New Object Podcast.
Tune in to hear:
- how to use customer segmentation that delivers results
- why predictive LTV should be your no 1 prioritisation tool
- Kajal's best investment to increase her...
Oct 16, 2025
While AI is brilliant at reacting to a prompt, marketers need to remember that they want humans to react to their message. That's where human input will always provide value, says Secret Escapes' Interim Head of Brand and Marketing EU, Pete Durant.
We catch up with Pete about AI vs social media and rapid growth, gaining...
Oct 9, 2025
The future of marketing may not just be shaped by the internet anymore. On the latest podcast episode, we speak about the under net with Jason Hartley, Head of Media Innovation and Trust at PMG.
Jason explains how the infrastructure of the internet is now being used in a new way that's not really visible to...
Oct 7, 2025
Instead of being data driven, marketers need to switch to being wisdom led and search for human insights that help them predict consumer behaviour.
On the latest podcast episode, Mark Cochrane, Head of Media Strategy at T&P, tells us why there's an important difference between data and wisdom. He's also discovered a...