Sep 30, 2025
How can you find the sweet spot between brand and growth, using creative and data in tandem? Kyle Shileds, Growth Creative Lead (Art Director) at fintech brand Wealthsimple, discusses his top data driven marketing tips on the latest episode of the podcast.
Find out why he takes inspiration from Malcolm Gladwell...
Sep 25, 2025
What's more important, raw data or customer feedback? Speaking to Molly Peel, Head of Social Media at the Red Carnation Hotel Collection, we re-open the qualitative vs quantitative debate when it comes to data driven marketing.
Hear how you should balance the two and learn about how Molly using predictive analysis to...
Sep 23, 2025
ClassPass Acquisition Marketing Manager Beril Aydingor Yunusoglu shares why mindset is her shiny new object. In a world where we have too much choice and AI is prevalent in the creative process, she advocates for balance and authenticity. Learn how to adopt these, connect the human dots that AI can miss, and go beyond...
Sep 18, 2025
Sep 16, 2025
What does ChatGPT have to do with launching a jewelry brand?
Richard Lee, Google's Global Head of Marketing, Games and Media & Entertainment Industries, unpacks how AI is reshaping marketing, particularly by using text to code with AI.
Learn how he's getting it to help create complex workflows, brand mood boards, or a...