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Shiny New Object - a Marketing Podcast


Jun 22, 2018

"Good people know good people" this quote is from Nicole Yershon / Founder NY Collective & LabForHire&Co on this week's Shiny New Object Podcast. Nicole is without doubt the most experienced innovation person in this town or any other. Her monster stint at Ogilvy defined what the 'Innovation' role was at an agency and what it could achieve. Since moving on from ad land she's set up four businesses, written an Amazon #1 best seller. Despite this success she's hell bent on learning all she can about new tech that intrigues her. I stopped taking notes during this podcast because I got so caught up in what was at times an emotional discussion. Nicole genuinely makes our industry a better place for brands, their agencies and the young people who want to be part of its future.