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Shiny New Object - a Marketing Podcast

Oct 17, 2022

How do the worlds of gaming and fashion come together to create marketing opportunities for traditional fashion brands and an altogether new commercial model?

Gary Plunkett, Chief Commercial Officer - Dtail by PixelPool, tells us why his Shiny New Object is gaming technology, in the latest podcast episode. Find out how brands can adapt their advertising strategy to take gaming worlds into account and how these new environments extend the commercial opportunity for the traditional fashion industry.