Mar 23, 2025
If your work matters to you, you'll be able to give it your "full attention, heart and effort" - a key tip that Troy Wood, Executive Director, Marketing at HTC VIVE, swears by.
On this latest podcast episode, find out how he makes work meaningful through 4 different focal points and learn why building a sandbox to test...
Mar 18, 2025
A good marketer can pretty much manipulate the data to make their campaign look good, but you can't fake a great product or a great consumer experience.
That's why, according to Daniel Mark Carr, you need to look for data outside the dashboard to really understand what works and what doesn't with your target audience....
Mar 13, 2025
Wondering always wins the day in data driven marketing, says Frederique Bazin, Head of Retail Marketing at SimpliSafe. She tells us why being different helps you stand out in the industry, and more importantly, why that requires a genuine curiosity mindset. Find out how to cultivate it, how to look for it as an...
Mar 4, 2025
On the latest episode of the podcast, we talk about freeing up time for creative thinking thanks to speeding up and automating processes with AI. Our guest Anuj Adhiya, Expert-in-Residence for Growth at Techstars, shares what he's learnt from Dr Richard Feynman's autobiography, why he advises marketers to focus...
Feb 26, 2025
Behavioural psychology can both influence people to buy your products and change their attitudes and habits for the better. For Tom Holmes, harnessing its power for good within marketing is an exciting prospect. He tells us how he uses it in his role as Head of Marketing for Altogether Dental at Haleon and he shares...